MyHeritage has developed a state-of-the-art tool to help people find relatives, evidence and sources over the internet, taking advantage of the known and missing information in the family tree, the power of collaboration between members, the consensus of the crowd sourcing and 9+ billion records, to provide the most extensive genealogy searches available on the Internet. Hi-tech algorithms were created to cover spelling and phonetic variations, understand nicknames, handle synonyms and deal with ethnic variations.